WHAT: SOCIAL CAMPAIGN
WHEN: DECEMBER 31, 2016
In celebration of 2016, the NBPA did a special feature for rookies to discuss their New Year's resolution heading into the new year.
Featured Rookies:
- Justise Winslow, Miami Heat
- Bobby Portis, Chicago Bulls
- Frank Kaminsky, Charlotte Hornets
- R.J. Hunter, Boston Celtics
- Mario Hezonja, Orlando Magic
- Stanley Johnson, Detroit Pistons
- Trey Lyles, Utah Jazz
- Jarell Martin, Memphis Grizzlies
- Jerian Grant, New York Knicks
- Emmanuel Mudiay, Denver Nuggets
Roles and Responsibilities:
- Contacted player and team PR for video requests
- Conducted in person interviews with Stanley Johnson and Jerian Grant
- Posted different player on Instagram and Twitter every hour